By participating in the wine competition WINE100 and the following roadshow through Mainland China, Austrian wineries had the opportunity to present their variety of wines on the Chinese market.
The well-known jury members such as Andrew Caillare MW, Sarah Heller MW, Darius Allyn MS, Julien Boulard MW, Frankie Zhao and Professor Ma taste and rate the international wines. Afterwards the winning wines/wines with medals are presented to various B2B and B2C audiences in the course of a roadshow through the different big cities in China.
Find here more details about the wine contest WINE100.
In the WINE100 Challenge, all wines are judged in a blind tasting. The tasters are only given basic information about the wines, e.g. region, grape varieties and alcohol content. The wine samples are divided into groups according to grape varieties (or regions). Each member of the jury evaluates the wine samples individually, after which the final evaluation is decided in a discussion round. During the competition, international tasters coordinate with Chinese tasters to determine taste profiles that both meet international standards and are valued in the Chinese market.
- Gold 100 - 95
- Silver 94 - 91
- Bronze 90 - 87
All the Gold Winners will enter the Trophy Tasting to contest the trohphy title.
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