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In order to show a strong presence on the Chinese market, Austrian Wine was again present at ProWine China Shanghai this year.

8 - 10 November 2023

Shanghai New International Expo Centre

Together with the Chamber of Commerce, Austrian Wine ensured that top Austrian wines are shown to the wine professionals during ProWine China. This year, winemakers had the chance to be present at their own booth as well as at the tasting area of Austrian Wine. The guests on site were able to interact directly with the winemakers in person or connect via the Chinese App WeChat and thereby establish initial contact.

You can also find a more detailed review on WeChat here!

<p>Masterclass with Edward Ragg MW at ProWine China Shanghai</p>

Masterclass
Speaker: Edward Ragg MW

© Austrian Wine / ÖWM

Masterclass
Speaker: Edward Ragg MW

On the second fair day, 9 November 2023, the Master of Wine Edward Ragg introduced a selected audience of experts to the diversity and qualities of Austrian wine in a masterclass.

Room: W5 Forum 1

Wine list

<p>Pop up seminar with Simon J Woolf at ProWine China Shanghai</p>

Pop-Up Seminar
Speaker: Simon J Woolf

© Austrian Wine / ÖWM

Pop-Up Seminar
Speaker: Simon J Woolf

The journalist Simon J Woolf gave an overview of interesting topics about wine from Austria. The wine expert shared his extensive knowledge and passion for the subject, offering an unforgettable journey of discovery through the world of Austrian wine.

Wednesday, 8 November

  • 3 pm: Single white varietals

Thursday, 9 November

  • 3 pm: Natural and biodynamic wines of Austria

Gallery

Organiser: WKO and Austrian Wine
Contact:Ms. Helene Scheidl and Ms. Michaela Poiss
Email:markets@austrianwine.com
Phone: +43 (1) 5039267-60
Target Audience: expert audience
Charged: Yes

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